Cross-Channel UX: Seamlessness
A seamless user experience, regardless of channel or device, is one of the 4 requirements for a usable cross-channel experience. Companies and organizations that allow users to switch channels while completing tasks have a competitive advantage.
Resisting the dark side: A primer on dark pattern UX
User Experience has come a long way in the last decade, especially in the world of web design. Now more than ever, people are more focused on making sure the user not only has it easy, but also enjoys the product or service that they’re using.
Content modules for Responsive Web Design
By now it’s been well drilled into our heads that web design starts with content, not with graphics. However, in practice, getting real content before the design process starts is challenging at the best of times, and it’s made even more difficult by the fact that we have to try to get to content parity across all types of devices.
A Booklist to Help You Become Great at User Experience Design
Now let me preface this by saying I chose my words carefully… book, one, great. And people responded with a lot of different ideas on what path leads you to get great at user experience design. Some went broad, choosing books that cover it all, others went deep and inspirational. Still others went sideways. And more than a few suggested books wasn’t the way to go at all. It’s a fun read.
Selling Responsive Website Design
Designing and developing websites that work well on mobile devices is an important aspect of the work we do on today’s Web. This importance is reflected in the conversations I have with clients, almost all of whom list “support for mobile devices” as one of their top goals for a redesign — all except one, that is.
Five Principles of Writing for Users
Writing for users is a deeply intuitive and technical trade. As with web design, digital writing needs to resolve the user’s existing knowledge and instincts with an interactive product.
The 5 best tools for responsive design
Let me start by saying this, I will not be including any point-and-click design tools in this list (think Adobe Edge Reflow). The reason is simple enough, I believe that they’re bad for everyone; designers, clients, coders… everyone suffers.
From My Head to the Browser
As the web evolves, there will always be two ever-growing lists: one of all the pieces of content that will need to appear on any given site over time and another with all the ways we can access that content. Creating flexible, modular design systems makes both of these lists a little less daunting and a lot more manageable.
The Psychology of Text
The written word. The primary source through which we share our knowledge. From ancient religious texts and history books, to learning of our friend’s adventures on Facebook. It is this marvelous medium that allows us to express emotions, share thoughts and tell stories. It has done for centuries.
How white noise affects UX
Web Designers are typically thought to only solve design problems and create trendy sites. Little credit is given to the subtler role we play in commercial sites.
Five Tips for Conducting Scientific Research in the UX World
Despite the fact that research plays such a pivotal role in the practice of user-centered design, much has been written about how to approach it in a “quick and dirty” manner. Why the rush? I believe that the application of a more rigorous, scientific methodology could lend some much-needed credibility to our approach.
Designing Search: Results Pages
At its most basic, the role of the search engine results page (SERP) is to present items matching a given query. However, behind this simple brief resides a layer of depth and complexity.
Flat UI and Forms
Though some decry flat user interfaces as pure fashion, or the obvious response to skeuomorphic trends, many designers have embraced the flat approach because the reduction in visual styling (such as gradients, drop shadows, and borders) creates interfaces that seem simpler and cleaner.
All About Responsive Iconography
Responsive iconography is the approach of displaying icons of appropriate fidelity based on an icon’s display size to ensure optimal legibility.
The Problem with Android is Choice
Android is flexible. Most reviews tout that as a key advantage of the operating system, particularly when it’s being compared with iOS.
Outlook: Your Best Worst Enemy for Responsive Emails
When it comes to email marketing, content is king. Getting your message out to a diverse group of email subscribers can be a huge pain, though, thanks to a highly fragmented market of email clients, many of which have extremely poor support for modern HTML and CSS features.
Fight Against “Right-rail Blindness”
As an adaptation to information overload, web users have trained themselves to divert their attention away from areas that seem unimportant or look like advertising. When designed well, sidebars can effectively increase content discoverability and usability.
Six Mobile Myths
Design for the mobile web been a subject of much discussion over the past few years. The sharing of information and experience has helped us all to gain a better understanding of best practices, pitfalls, and considerations when designing mobile products.
Incorporating More Quiet Into The UX Design Process
Behind every successful design is a dynamic creative team, and it takes all kinds of personalities and skills to get the job done. However, the culture and expectations of a design agency are often largely centered on one outspoken, gregarious personality.
Flat Design Won’t Hide Your Usability Sins
“The overall intent of flat design [is to] rely on typography and layout to convey hierarchy and complexity rather than less meaningful elements such as shadowing and glossiness.”
Mobile Testing Toolbox, Part 2
This is a continuation of a two part article on mobile testing tools. In Mobile Testing Toolbox: Part 1, I talked about tools that can be used for moderated remote usability testing and for recording in-person mobile usability studies.
The Ten Commandments Of Efficient Design In Axure
Axure is a powerful tool for creating software prototypes quickly. Getting started with it is really easy; however, therein lies a danger. The tool is so intuitive that many users can be productive without undergoing any formal training. What they might not be aware of is that they probably aren’t using Axure optimally.
Taking Journey Mapping to the Next Level
For a journey map to be a complete blueprint of the customer experience design, it must also include the irrational sides of the experience, which are both the subconscious and emotional sides of the experience.
Why We Prototype
First and foremost, the prototype defines the meat of a website: its content. Whenever possible, we use real content in our prototypes, which forces us to assess our content needs early on.
User don’t hate change. They hate you.
What’s not being said is Users don’t hate change. Users hate change that doesn’t make things better, but makes everything have to be relearned. In fact, users don’t like change that might improve their lives if they don’t perceive the value of that change.
Mobile Testing Toolbox: Part 1
I’ve been evaluating and testing remote usability testing tools since the summer of 2012. When I began, such tools seemed impossible to find, but now, many exist on the market.
The Elements of a Style Guide
If your company publishes content, you probably need a style guide. It might sound like a huge undertaking, but style guides don’t have to be exhaustive. In fact, the exhaustive ones are usually counterproductive because nobody bothers reading them.
On Writing Interfaces Well by Jonas Downey of 37signals
Interface designers like to talk shop about visual styling: colors, icons, type, gradients, shadows, spacing. If it can be tweaked in Photoshop, there’s probably a lengthy Twitter debate about it.
Aesthetics are debatable, but writing is essential. Peel away the layers of styling and you’ll be left with words. Writing is the meat of a design, and it’s one of the hardest things to get right.
Data-Driven Design In The Real World
As more designers and writers look to analytics to inform their decisions, many still struggle to implement their findings in a sustainable, ongoing way. Too often, testing and analysis are one-off activities, providing plenty of important-looking numbers but not lot of context or specific direction.
When it comes to music – Sweden goes up stream
I don’t know if you knew this , however Spotify is in fact Swedish service. It become one of the few providers that may take on i-tunes regarding options and cost. Here’s a motivating reports about this and the way it started to be so great . Also, you can check one on our new posts about Spotify.
Onboarding Techniques and Examples for Your New Users
When someone signs up on your website, or downloads your software, or installs your mobile app, it doesn’t immediately mean the person has already decided to use it. You have a small window of opportunity to quickly introduce your app’s key features and teach a first-time user how the app works. The process of familiarizing a new user to your app is called onboarding.
How to Get Noticed as a Designer: Seven Tips from Influential Curators, Retailers and Creative Directors
Over the last few weeks, I’ve been lucky enough to talk with ten of the most important names in industrial design—not designers themselves, but the people who make design careers by manufacturing, exhibiting and selling original work. I asked them each a handful of questions about how they discover new design and how emerging designers can turn heads and gain recognition. These influential curators, retailers and creative directors were quick to share their insights (and in some cases their personal e-mail addresses), telling us how to get a chair into production, a piece into MoMA’s collection (or its stores) and your name on the tip of Gwyneth Paltrow’s tongue.
Does Digital Age Overcomplicate Design?
There is a scene in the television series “Boss” in which the mayor of Chicago, played by Kelsey Grammer, is discovered by his wife washing bed sheets by hand at three o’clock in the morning. “Why don’t you use the washing machine?” she asks, not unreasonably. “I can’t turn it on,” he replies.
A Five-Step Process For Conducting User Research
Imagine that this is what you know about me: I am a college-educated male between the ages of 35 and 45. I own a MacBook Pro and an iPhone 5, on which I browse the Internet via the Google Chrome browser. I tweet and blog publicly, where you can discover that I like chocolate and corgis. I’m married. I drive a Toyota Corolla. I have brown hair and brown eyes. My credit-card statement shows where I’ve booked my most recent hotel reservations and where I like to dine out.
How Monitoring Can Affect User Experience
One of the simplest but most impactful design decisions inside the Prius is the miles per gallon meter. Any Prius owner can readily fill you in on their average miles per gallon, and if they’re really paying attention, they know their MPG in different parts of town. Going down a hill or sitting in high traffic? MPG goes up. Have to cruise on gas for a while? Watch the numbers go down.
When Does Quantity Become Quality? How to navigate big data
Whatever your view is regarding the definition or competencies of a UX designer, there is no question that we work at the interface between human and computer interactions. Therefore, it should come as no surprise that a solid understanding of the relevant technology and user behavior is required to deliver the best possible user experience.
Design for Experience: Promoting Empathy For Users
As a judge for the international Design for Experience awards, I must forewarn you: I will have a very critical eye on anyone nominating an elevator in the “Promoting Empathy For Users” category. Why? I’ve traveled within four continents and have yet to see an elevator truly designed for the user.